Job Description
Department Overview
Restaurant Experience Team Overview
The Global Restaurant Experience Team is responsible for elevating CX & EX through transforming a restaurant's physical space into a functional, visually appealing, and immersive environment that enhances the overall dining experience, making the McDonald's experience distinctively golden.
The scope includes but is not limited to the following: Design/Experience Strategy, Interior Decors, Customer & Crew Components & Corporate Design.
Collaborates with development leads for US, IOM (International Owned Markets), and IDL (International Development Licenses) Segments & the Global Development team to identify and address opportunities to elevate the customer & employee experience, fueling the ability to accelerate new store development & grow sales of the existing portfolio.
Duties
Role Overview: This role involves all customer-facing areas and brand extensions, and the scope can include interior/terrace decors, crew facilities, brand extensions, family & play, acoustics, lighting, optimizing initial investment and efficiency of operation, all while ensuring solutions stay true to brand & allow markets sufficient license to address local constraints/conditions. The Designer will support the Senior Team in the development of concept-driven spatial and brand experiences, handling the day-to-day design execution. This includes tasks such as developing design intent assets, selecting furniture, and integrating branding elements into the space.
Key Responsibilities:
- Develop floor plans, layout designs, and 3D visualizations.
- Establish & oversee Material Library set up for the team to select materials, colors, finishes, and furniture.
- Prepare design documentation, including 2D CAD drawings, mood boards, and 3D renderings.
- Work with vendors and the RX/RI team to explore materials.
- Assist with the implementation and final setup of design projects.
- Propose design ideas throughout the design creation and be able to design small areas/features to infuse the full restaurant design.
- Engage with suppliers, external partners, and internal stakeholders on creation and development work.
- Conduct visual and material trend research to support concept relevance and innovation
- Support WWC (Worldwide Convention Event – every 2 years) initiatives under the supervision of Sr Manager.
- Develop design portfolio assets to be used as a “selling” & promotional tool for markets use.
- Update all décor criteria / parameters based on restaurant type.
- Continuously refine and improve design concepts based on feedback and new insights.
- Collaborate with & support the Integration Team on:-
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- Establishment of approvals for any products/solutions required by the aesthetic/experiential design that need to be integrated into GRS.
- Production of guidelines and training of Segment teams to facilitate excellence in design deployment.
- Influence without the direct exercise of command; persuasion is required to effect change.
- Demonstrate strong communication skills, allowing one to engage with individuals who may hold different perspectives but share a common interest, primarily motivated by a shared goal of finding a resolution.
- Play an active role in contributing to the performance & success of the Team.
Qualifications
- BA or equivalent in architecture, special, or experiential design
- 7+ years of relevant experience in creating spaces with retail, multi-site food and beverage design preferred.
- Requires knowledge of specific technical/operational practices.
- Proven track record driving outcomes with internal and external stakeholders
- Focus on customer experience and the ability to lead related initiatives.
- Ability to produce high-quality 3D models/visuals
- Strong sense of ownership, initiative, and creative curiosity
- Resilient under feedback and capable of managing multiple priorities
- Open, collaborative, and inclusive in the creative process