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Job Description
About this Position Join a dynamic regional Consumer Brands team in Vienna where you will help shape cutting-edge digital experiences, drive innovation across markets, and turn insights into impactful campaigns that elevate brands and truly make a difference. What you´ll do Steers media planning, for selected brands, in 15 CEE (Central Eastern European) markets together with local and regional teams Collaborates closely with external media agencies Prepares digital campaigns and leads their data-based evaluation for impact assessment Tracks, analyses and derives action from competitor's media activities and media effectiveness evaluations Contributes to the evolution of media activities and strategies towards digital, especially social media, via test learn Shares knowledge across brands and markets and actively contributes to upskilling initiatives Tests and steers roll-out of new applications / functionalities including AdTech Supports media agency vendor negotiations pitches, as well as contract management