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NBA G League

Director, Media Partnerships

New York, NYPosted Yesterday
Full time

Job Description

WORK OPTION: The NBA currently provides eligible employees the option of working remotely one day per week.

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Group Summary:

Media Partnerships is responsible for the sales and execution of all league media assets on league channels and within overall league sponsorships.

Job Summary:

This role will lead and manage strategy, development, ideation, planning, and execution of media sales and across the NBA media ecosystem for select league marketing partners and broader the advertising marketplace .

Major Responsibilities:

  • Manage team members responsible for media planning and execution across variety of categories and brands
  • Lead full sales cycle of prospecting, pitching, negotiating, and execution of media across the scatter marketplace
  • Manage sales pipeline to contribute to revenue forecasting
  • Work with league partners, providing white glove service to help them achieve their media goals and KPI’s across the NBA’s full suite of media opportunities
  • Establish and maintain strong relationships with senior level contacts at brands and agencies
  • Collaborate closely with various internal and external stakeholders to ensure partner needs are consistently met, including ad operations, product, content, and analytics teams
  • Effectively pitch NBA media offerings across Digital, Social, and Linear platforms
  • Creatively ideate to demonstrate expertise amongst media industry solutions and understanding of brand goals
  • Develop expertise in evolving space of influencer/creator brand marketing
  • Proactively share partner wins and application of media trends across internal and external contacts
  • Ability to train team members in core elements of Media Group responsibilities and day-to-day executions

Required Education/Professional Experience:

  • Bachelor’s degree in marketing, communications, sports administration or related field
  • 12-15 years of experience within media entertainment and sports sales media/sponsorship industry 
  • Expert knowledge of brand marketing & media tactics, terminology and metrics

Required Skills/Knowledge Attributes:

  • Strong Leadership and coaching skills
  • Outstanding organizational skills, including the ability to manage multiple projects; attention to detail
  • Excellent verbal and written communication skills
  • Ability to interact positively and work effectively with internal and external constituents
  • Ability to problem solve quickly, think creatively, and conceptualize ideas for partners
  • Ability to build strong, lasting relationships with brand partners
  • Excellent digital literacy (PowerPoint, Word, Excel)
  • Executive presence; strong project management, organizational and presentation skills

Salary Range:

$170,000 - $190,000

Job Posting Title:

Director

Employees currently are eligible to receive an annual discretionary performance bonus, awarded at the sole discretion of the Company and subject to any terms and conditions set by the Company. Employees and/or eligible dependents may be eligible to participate in the following Company-sponsored employee benefit programs: medical; dental; vision; life/AD&D insurance; short- and long-term disability; fertility and family-forming assistance; wellbeing allowance; educational assistance; mental health coaching/therapy; tax advantaged accounts such as HSA and healthcare/dependent care FSAs; a 401(k) retirement plan; and time off benefits that include vacation, sick time, and personal days.

We Consider Applicants For All Positions On The Basis Of Merit, Qualifications And Business Needs, And Without Regard To Race, Color, National Origin, Religion, Sex, Gender Identity, Age, Disability, Alienage Or Citizenship Status, Ancestry, Marital Status, Creed, Genetic Predisposition Or Carrier Status, Sexual Orientation, Veteran Status, Familial Status, Status As A Victim Of Domestic Violence Or Any Other Status Or Characteristic Protected By Applicable Federal, State, Or Local Law.

The NBA is committed to providing a safe and healthy workplace. To safeguard our employees and their families, our visitors, and the broader community from COVID-19, and in consideration of recommendations from health authorities and the NBA’s own advisors, any individual working onsite in our New York and New Jersey offices must be fully vaccinated against COVID-19. The NBA will discuss accommodations for individuals who cannot be vaccinated due to a medical reason or sincerely held religious belief, practice, or observance.

About the NBA

The National Basketball Association (NBA) is a global sports and media organization with the mission to inspire and connect people everywhere through the power of basketball. Built around five professional sports leagues: the NBA, WNBA, NBA G League, NBA 2K League and Basketball Africa League, the NBA has established a major international presence with games and programming available in 214 countries and territories in 60 languages, and merchandise for sale in more than 200 countries and territories on all seven continents. NBA rosters at the start of the 2024-25 season featured a record-tying 125 international players from a record-tying 43 countries. NBA Digital’s assets include NBA TV, NBA.com, the NBA App and NBA League Pass. The NBA has created one of the largest social media communities in the world, with more than 2.3 billion likes and followers globally across all leagues, team and player platforms. NBA Cares, the NBA’s global social responsibility platform, partners with renowned community-based organizations around the world to address important social issues in the areas of education, inclusion, youth and family development, and health and wellness.

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501-1000 employees
New York, NY, US
Website
Director, Media Partnerships at NBA G League | Renata