Back to jobsBuild strategic partnerships with key customer contacts, acting as the voice of the category and embedding Carlsberg Britvic’s thought leadership and leading to delivery of solutions to influence external measure of category success with improved results in the Advantage Group Survey.
Lead the execution of your customer/channel category roadmap through range reviews and identifying category initiatives to maximise point of purchase outcomes enabling us to maximise range, primary space, secondary location, availability and macro space, in outlet and online
Develop relevant category selling stories and tools and lead the development of customer immersions designed to engage customers and influence them to implement category solutions & strategies
Lead for and manage the delivery of category building initiatives and trials with customers e.g. fixturisation, cross category, category relays
Lead strategic agendas across hot topics such as health and wellness, sustainability, DRS (deposit return scheme) and HFSS (high fat salt sugar legislation) and provide the customer with a category point of view.
