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Copywriter (Social Media & Performance)

KazakhstanPosted Yesterday
Full-timeremote

Job Description

Copywriter (Social Media & Performance)

Department: Impact

Employment Type: Full Time

Location: Kazakhstan

Description

The role exists to free the SMM manager to focus on shooting and producing new video formats that drive reach, subscribers, and engagement. It is a middle-level production role: beyond strong copywriting, the holder brings a strategic understanding of social-brand building and a feel for how text and visuals work together.


Key Responsibilities

  • Social media publications managing: text for 20-22 publications per month across Instagram and TikTok — both on-asset text and post captions.
  • Social media: always-on community management: respond to DMs and comments, (up to ~20 per post, scaling to ~1,000) during influencer collaborations or paid campaigns.
  • Paid social scripts: write video scripts for paid social.(example)
  • Print materials: copy for leaflets, brochures, and posters. 
  • Lead-gen copy: text for campaign lead forms. (example)
  • Copywriting for Advertising Campaigns (Meta/Google) (example)
  • Strategy input: contribute to Tone of Voice and the content plan. (example)
  • Web & partners: write copy for the website and partner networks. (example)



Benefits

  • Organization: inVision U — Spark Programs (private charitable foundation)
  • Department: Marketing
  • Employment Type: part-time
  • Contractor (civil-law contract)
  • Location: Almaty, Kazakhstan
  • Office Location: Satpayev St. 22/1
  • Workplace type: On-site

Copywriter (Social Media & Performance) at inDrive | Renata