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PERGOLUX

Performance Creative Strategist

Berlin | Global TeamPosted 1 weeks ago
Full-timeonsite

Job Description

As a Performance Creative Strategist you will be the architect of the customer journey at PERGOLUX. This is a high-impact, strategic role at the intersection of psychology, data, and long-form storytelling, where you will manage the creative direction for 8-digit annual ad budgets. You will not just be writing ads; you will be weaving emotional, technical, and practical narratives together to move customers from "dreaming" to "buying" high-ticket, Scandinavian-inspired outdoor solutions.

At PERGOLUX, we foster a culture of Innovation and Ambition, operating as a design-driven global team where every team member is empowered to influence our rapid international growth.

What You’ll Do

  • Architect Multi-Angle Narratives: Develop high-converting scripts for Meta and YouTube that balance "dream-state" lifestyle hooks with technical deep dives to resolve complex buyer concerns.

  • Lead High-Velocity Testing: Leverage our significant annual spend to run rapid creative tests, identifying winning hooks and scaling them across our 14+ global markets.

  • Design Full-Funnel Strategies: Systematically dismantle buyer objections by strategically deploying specific arguments and proof-points at each stage of the multi-month customer journey.

  • Translate Data into Action: Utilize performance data and tools like Motion to iterate on creative assets, turning technical metrics into actionable briefs for our production team.

  • Optimize with AI Workflows: Integrate AI tools to scale hook generation, analyze customer sentiment, and prototype visual concepts to accelerate the briefing and production process.

What You’ll Bring

  • 2-4+ years of experience in Performance Creative or Ad Strategy, with a proven track record of influencing high-budget accounts (7 or 8-digit spends).

  • A deep understanding of high-ticket D2C consumer behavior and the ability to trigger desire while maintaining a premium brand aesthetic.

  • The ability to synthesize fast-moving data into creative strategies, ensuring there is zero friction between media buying performance and creative execution.

  • Exceptional scripting and storytelling skills, with the ability to lead weekly creative-syncs and bridge the gap between strategy and production.

  • Proficiency in using AI tools (such as ChatGPT, Claude, or Midjourney) as a partner for storyboarding, sentiment analysis, and creative iteration.

Benefits

  • Competitive Salary – Your success is rewarded with strong compensation

  • Real Ownership – Take meaningful responsibility in your role and directly influence key business outcomes.

  • International Team – Collaborate with passionate colleagues across Europe, gaining exposure to diverse perspectives and ideas.

  • Outdoor Lifestyle Discounts – Enjoy exclusive discounts on PERGOLUX products.

  • Fast-Track Career Opportunities – As we scale quickly, you’ll have significant opportunities to grow into senior leadership roles.

  • Team Culture – Be part of regular team events, retreats, and a culture that celebrates wins, big and small.

  • Bike Leasing Program – Benefit from a sustainable and cost-effective bike leasing option to support commuting and an active lifestyle.

How to Apply

To start your journey with PERGOLUX, please apply through our official channels:

Performance Creative Strategist at PERGOLUX | Renata