TikTok Shop - Content Governance Policy Program Manager

E-commerce’s Governance and Experience (GNE) organization is dedicated to building a safe, sustainable, and high-trust marketplace where every customer enjoys a seamless purchase experience.

TikTok Shop's content ecosystem operates at a scale where policy decisions directly shape the experience of millions of sellers, creators, and buyers. As a Content Governance Policy Manager, you will be responsible for designing and operationalising content standards that protect platform integrity and support commercial growth. This is a strategic role at the intersection of policy, product, and enforcement - you will not just implement existing frameworks but build and refine the structures that determine how content risk is identified, prioritised, and acted upon across global markets.

Responsibilities

• Identify and analyse platform content risk trends, establish risk prioritisation, and translate insights into actionable policy responses.
• Design enforcement frameworks (including severity tiering, escalation paths, and moderator tools) to ensure consistent and proportionate compliance. Build core content quality standards focused on integrity, trust, and quality.
• Oversee policy implementation for overseas e-commerce, ensuring operational readiness across moderation, product, and business teams. Drive alignment of policy standards across regional markets, balancing global consistency with regulations and cultural context.
• Continuously evaluate existing policies, identify gaps and edge cases, and lead execution of optimisation plans.
• Collaborate with business operations to assess the commercial impact of policy decisions.

Minimum Qualification (s):

• Bachelor's degree or above.
• Demonstrated experience in content policy development, with preference for backgrounds in e-commerce integrity, Trust and Safety, or social media platform governance.
• Experience designing tiered or structured enforcement frameworks, with the ability to translate policy intent into operational moderator guidance.
• Strong stakeholder management skills, with the ability to work cross-functionally across Policy, Product, Legal, and Operations in a complex, fast-paced environment.
• Ability to independently conduct data analysis to support policy decisions, including querying datasets and building reporting frameworks.
• Experience working with or alongside Trust and Safety, Legal, or Product teams in a cross-functional capacity.

Preferred Qualification (s):

• Familiarity with e-commerce platforms, online marketplaces, or social media content ecosystems.