Digital Marketing Assistant

The Role We are seeking a Digital Marketing Assistant to support the execution of digital marketing initiatives across multiple channels. Working as part of the marketing department, this role will contribute to email marketing, social media, website management, digital advertising, content development, and marketing analytics. This position is ideal for an individual with foundational marketing knowledge who is seeking to develop a broad range of digital marketing skills within a professional B2B environment. Key Responsibilities Assist with email marketing campaign planning, execution, and reporting Support CRM database management and digital lead administration Coordinate social media content scheduling, publishing, and monitoring Assist with content development for websites, blogs, and marketing materials Support SEO initiatives and digital content optimization Maintain external directory listings and online company profiles Assist in collecting and analyzing campaign performance data Collaborate with internal stakeholders to support integrated marketing initiatives Support market research and competitor analysis activities Skills and Experience Required Essential Bachelor's degree in Marketing, Communications, Business, or a related discipline Up to two years of relevant marketing or marketing support experience Knowledge of digital marketing principles Strong communication, organizational, and analytical skills Proficiency with Microsoft Office applications Ability to manage multiple priorities effectively Preferred Experience within life sciences, biotechnology, pharmaceutical, or healthcare sectors Experience using Salesforce or similar CRM platforms Experience with marketing automation systems Familiarity with Google Analytics and SEO tools Experience with Canva or Adobe Creative Suite Learning Opportunities Exposure to integrated B2B marketing strategies Practical experience with CRM and marketing automation systems Training in digital marketing analytics and reporting Development of SEO and content marketing expertise Opportunities to learn from experienced marketing professionals and subject matter experts #INDHP