TikTok Shop by Tokopedia - Incubation Specialist [Mandarin Speaking], Semi-Consignment - Indonesia

About the team We are the Indonesia TikTok Shop by Tokopedia Semi-Consignment team, committed to helping small and medium-sized sellers without extensive e-commerce operation capabilities better succeed on TikTok Shop through operational actions such as managing subsidies, creator matchmaking, and ads.

Roles & Responsibilities:

• Develop and implement a Global E-commerce platform seller acquisition strategy to promote the growth of merchants in key categories in Indonesia;
• Design platform GTM (Go-To-Market) strategy, including Go-to-Market Strategy, brand positioning, ecosystem construction and partner management;
• XFN collaboration (product, operation, marketing, legal, etc.) to ensure consistency between strategy and business execution;
• In-depth analysis of market trends, competition landscape and merchant needs, providing strategic insights and action suggestions for decision-makers;
• Establish and optimize the investment process, merchant growth model and Incentive Mechanism to drive the healthy development of the platform ecosystem;
• Establish long-term cooperative relationships with key brands, institutions and channel partners to enhance the influence of the platform ecosystem.

Minimum Qualifications:

• Bachelor's degree or above, more than 2 years of experience in Global E-commerce, investment development or business strategy, with experience in e-commerce platforms
• Fluent in spoken English, with cross-cultural communication and international project management skills;
• Fluent Indonesian, English and Chinese (required), as this role will manage Chinese sellers and use Mandarin as one of the primary languages

Preferred Qualifications:

• Have experience in building and landing business from 0 to 1, familiar with GTM process and growth strategy
• Excellent strategic thinking and resource integration ability, good at driving business breakthroughs in complex and changing environments.