Sales Engineer - F&B DACH / Vertriebsingenieur – Lebensmittel & Getränke DACH

Consultative Selling: Guide customers through their buying journey by understanding their process challenges (e.g., hygiene, dosing accuracy, product integrity) and co-developing tailored solutions. Customer Value Propositions (CVPs): Align solutions with validated customer needs in food safety, cleanability, sustainability, and efficiency. Sector-Specific Analysis: Conduct white-space analysis across food and beverage subsegments to identify growth opportunities and benchmark performance. Account Management: Build and maintain a pipeline of opportunities within key accounts and high-growth sectors such as dairy, breweries, and personal care. Business Development: Identify and engage new customers through industry events, networking, and targeted outreach. Customer Partnering: Provide technical support and build long-term relationships by understanding production environments and offering proactive recommendations. Lead Management: Own the sales process from inquiry to quotation, ensuring timely and accurate follow-up. Product Demonstrations: Showcase Watson-Marlow solutions through on-site and virtual demos, emphasizing hygienic design, ease of cleaning, and process reliability. Market Intelligence: Stay informed on trends in food safety regulations, clean process standards, and emerging technologies. CRM Utilization: Use CRM tools to manage leads, forecast sales, and track customer interactions. Total Customer Solutions: Deliver holistic solutions that integrate Watson-Marlow’s full product portfolio to meet sector-specific needs. Core Values: Promote a culture of safety, collaboration, customer focus, excellence, and respect.