Translate the BU vision into a clear and commercially relevant Women Apparel Speed strategy, ensuring alignment with consumer, market, and brand needs
Drive strategic seasonal portfolio planning and execution, balancing trend relevance, speed-to-market, commercial opportunities, and long-term franchise building
Leverage deep understanding of fashion, sport lifestyle, and women’s consumer trends to create compelling and differentiated product direction
Lead the creation and management of consumer-right apparel assortments with strong understanding of fit, silhouette, fabrication, styling, pricing architecture, and wardrobe-building principles
Identify new business growth opportunities through market, consumer, account, and competitive analysis to drive innovation and marketplace differentiation
Own the full product creation lifecycle, ensuring strong cross-functional alignment between Product Marketing, Design, Development, GTM, Brand Communications, and Commercial teams
Drive and foster a strong Speed mindset across teams by enabling agile ways of working, simplifying complexity, accelerating decision-making, and prioritizing consumer and business impact
Operate effectively within fast-paced and evolving environments, demonstrating adaptability, resilience, and strong prioritization capabilities under compressed timelines
Ensure product creation processes, calendars, and milestones are managed effectively to support efficient and high-quality range development
Maintain strong oversight of product data integrity across internal systems, ensuring accurate alignment with planning, costing, and communication requirements
Provide strategic guidance on product attributes, segmentation, pricing, and positioning to ensure alignment with category and brand direction
Build and maintain strong strategic partnerships with key accounts, external collaborators, and marketplace partners to identify synergies and drive mutually beneficial business opportunities
Manage external stakeholder relationships effectively, balancing account opportunities and commercial demands with long-term brand and category priorities
Partner closely with wholesale and key account teams to ensure consumer-relevant assortments, differentiated storytelling, and strong marketplace execution
Deliver relevant concept direction and ensure alignment across connected functions including GTM, Brand Communications, Sports & Culture Marketing, Creative Direction & Innovation, and Commercial teams
Lead KPI tracking including buying volume, revenue, margin, sell-through, and marketplace performance to drive future product and business decisions
Drive continuous improvement and organizational alignment through strong leadership, change management, and cross-functional collaboration
Successfully manage performance, staffing, and employee engagement while leading, motivating, and developing a diverse team of managers and experts