Key Responsibilities:

• Lead qualification of inbound demand by engaging prospects, identifying needs, and assessing sales readiness across multiple channels
• Execute targeted outbound campaigns aligned to priority segments using coordinated email, phone, and digital outreach
• Ensure high-quality handoff of qualified opportunities by capturing and documenting critical prospect insights
• Oversee accurate tracking of lead activity, engagement, and progression within CRM systems such as Salesforce
• Drive timely follow-up on marketing-generated leads in line with qualification standards and service level expectations
• Provide structured feedback to sales and marketing on campaign effectiveness, buyer pain points, and market dynamics
• Deliver against defined performance metrics including qualification volume, conversion rates, and pipeline contribution
• Maintain strong knowledge of GE HealthCare offerings, competitive landscape, and industry trends

Qualifications:

• Bachelor’s degree in Business, Communications, or related field, or equivalent experience
• Early career experience in sales development, lead generation, or customer engagement, ideally within healthcare or a related industry
• Strong communication and stakeholder engagement skills across phone, email, and digital channels
• Experience working with platforms like Salesforce, Gong and Genesys
• Self-directed with the ability to prioritize, execute, and collaborate in a performance-driven environment

Preferred Qualifications:

• Experience supporting healthcare or medical technology sales organizations
• Exposure to both inbound and outbound prospecting models
• Familiarity with sales enablement and automation tools
• Ability to manage multiple priorities in a fast-paced, metrics-driven setting