Senior Brand Manager

Your responsibilities

• This role is offered as a 10-month fixed-term contract.
• Lead the end-to-end strategy and performance of the Self-Care portfolio (multiple brands), including pipeline development, innovation readiness, and identification of channel and whitespace growth opportunities.
• Drive alignment with U.S. and Canadian leadership teams, ensuring strong strategic direction and execution across markets.
• Own and execute integrated marketing activation, including campaigns, communications, PR, eCommerce assets, and website content.
• Lead product launches and go-to-market execution, ensuring strong commercialization in the Canadian market.
• Partner with Medical, Regulatory, and Trade teams (Canada and U.S.) to support medical marketing initiatives, including claims development, research, and retailer/pharmacy engagement.
• Monitor and analyze business performance, leveraging data to identify risks, unlock opportunities, and drive action plans.
• Collaborate closely with cross-functional teams including Sales, Trade Marketing, Category, Media, Regulatory, Legal, Medical, and Innovation to address business needs and deliver results.
• Manage external partners and lead agency relationships (creative, media, digital), including briefing, execution, and performance tracking.
• Lead and participate in operating model meetings, ensuring alignment, accountability, and execution excellence across the portfolio.
• Coach and develop a direct report (ABM) and oversee a summer intern, fostering a high-performing and collaborative team environment.