Job Description
Assistant Brand Manager | Iconic Wine Portfolio
Vinarchy. Redefining Wine.
We’re a global wine company formed through the merger of Accolade Wines and Pernod Ricard Winemakers - bringing together some of the most recognised and awarded wine brands in the world.
Our portfolio includes household names like Jacob’s Creek, Hardys alongside premium and emerging brands such as Grant Burge, St Hugo, Petaluma, St Hallett, Croser, Tatachilla, Stoneleigh, Bay of Fires, Cupio and Jamshed.
If you’re an Assistant Brand Manager looking to step into a highly visible portfolio with real scale and investment, this is your opportunity.
About the Role
Based in Sydney and reporting to the Marketing Manager, you’ll play a key role in delivering campaigns and activations across a portfolio of leading Australian wine brands.
Your core focus will be Grant Burge (including a high‑profile AFL sponsorship), with exposure to Petaluma and St Hallett.
This is a true end‑to‑end ABM role - not coordination. You’ll own execution, manage agencies, and see your work land in‑market quickly.
What You'll Own
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End‑to‑end execution of campaigns, activations and product launches
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AFL sponsorship delivery and integrated marketing activity
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Agency management across creative, media and production
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Retail, shopper and channel activation
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Timeline, budget and A&P management
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Cross-functional collaboration with Sales, Shopper, Category, Supply and Creative
What We're Looking For
This role suits a confident Assistant Brand Manager ready for broader ownership and complexity.
You’ll bring:
- 1–4 years’ experience in brand or marketing roles (FMCG or alcohol preferred)
- Proven experience delivering campaigns or activations end‑to‑end
- Strong project management across multiple workstreams
- Commercial awareness (budgets, performance, outcomes)
- Confidence working with agencies and internal stakeholders
- A proactive, solutions-focused mindset
Nice to have:
- Experience in alcohol, FMCG or regulated categories
- Exposure to innovation, packaging or go‑to‑market launches
- Understanding of digital, social and content execution
Why Join Vinarchy?
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Work on iconic global and premium wine brands with real investment
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See your work live in market quickly — not stuck in approval loops
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Build capability toward a future Brand Manager role
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Join a lean, high-performing marketing team with strong visibility
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Be part of a business shaping the future of wine globally
Perks & Benefits
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Annual wine allowance and exclusive offers
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Paid parental leave
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Go Beyond Day to support your local community
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Extensive learning and development resources - real opportunity for career progression
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Health insurance discounts, flu vaccination & Employee Assistance Program
Our Company Values
- Grow Together
- Integrity In Every Drop
- Own Our Impact
- Simplify To Amplify
Want to know more about us? Check out this short video!
https://www.youtube.com/watch?v=LF-ez1cx3Vo
Ready to redefine your career in wine? APPLY TODAY!
At Vinarchy, we are dedicated to building a diverse, dynamic and inclusive culture and are proud to be an equal opportunity employer.
Prospective candidates will be required to provide proof of legal work rights and may be required to undertake relevant, role‑appropriate pre‑employment screening.
If you are contacted by us and require any reasonable adjustments to participate in the recruitment process at any stage, please let us know. #LI-DNI
