Strategy & Operations Manager, Commercial Deals - LATAM

The high-performing Global Monetization Strategy & Operations (MSO) organization is essential to enabling TikTok's advertising business growth. We partner with business leaders in strategy setting, revenue planning, sales & client incentive policy making, driving operational effectiveness in tooling and sales processes, and ensuring productive and fruitful partnerships cross-functionally across internal teams. We are seeking an entrepreneurial and analytical Strategy & Operations Manager for Commercial Deals to join our high-performing Monetization Strategy & Operations (MSO) team in Brazil. This role offers a unique opportunity to shape TikTok's monetization efforts, enhance sales efficiency, drive revenue growth strategies, and partner with cross-functional teams to optimize processes. The ideal candidate is passionate about TikTok's mission, eager to tackle challenges, and ready to contribute to our growth in a fast-paced, ever-evolving environment.

Responsibilities

• Design and manage TikTok’s commercial policy for advertisers and agencies, including short-term incentives to drive growth and retention
• Lead contract negotiations with sales teams and clients, ensuring alignment with business objectives and market competitiveness
• Conduct market research on agency/advertiser landscapes to inform incentive structures and pricing strategies.
• Support LATAM sales strategy through market analysis, segmentation, and forecasting, ensuring alignment with monetization goals
• Optimize sales operations (e.g. CRM, incentive tracking) to ensure transparency and efficiency in deal execution
• Leverage data to evaluate incentive performance, identify growth opportunities, and recommend policy adjustments
• Provide actionable insights to leadership on agency/advertiser behavior and competitive trends
• Partner with Product, Finance, and Legal to align commercial policies with company-wide goals
• Support GTM efforts (e.g. playbooks, incentive rollouts) to empower sales teams

Minimum Qualifications

• Fluent English due to global business market support
• 4+ years in consulting, investment banking, strategy, or sales operations
• Experience in market research, contract negotiation, and policy design
• Strong analytical skills with the ability to translate data into strategy
• Highly detail-oriented with a track record of managing complex projects

Preferred Qualifications

• Experience at an ad tech within agency deal-making (e.g. incentives, contracts)
• Familiarity with Brazil’s advertising/agency landscape