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Design Director, Creation Center Tokyo Sportswear & Performance

Tokyo, Tokyo, JPPosted 1 months ago

Job Description

  • Demonstrates strong leadership in driving the end-to-end product design function, ensuring commercially successful product creation that elevates brand competitiveness and contributes to sustainable market share growth.
  • Steer and coach the apparel and accessories design team and their creative processes, driving development of direct reports and inspiring and motivating the team to pursue cutting edge ideas that are innovative and original.
  • Accelerate the development and launch of footwear products to drive and establish a new footwear business in the Japan market.
  • Develop concepts and creative strategies that fulfil objectives of category, concept, brief
  • Collaborate with cross-functional brand & creation partners to ensure consumer- and brand focus, as well as impactful & memorable storytelling
  • Define category Creative Direction for CCT and lead the execution of creative strategies to ensure end to end creative excellence, from sell-in to sellout (consumer-facing)
  • Proactively identifies and interprets consumer and customer needs to drive locally relevant product creation and ensure market driven design decisions.
  • Direct variety of creative resources (agencies, freelancers, writers, videographers, photographers, etc) on creative execution to ensure holistic creative excellence
  • Participate in creation of annual and long-term Creative Direction strategies
  • Present and communicate creative solutions with clarity, effectively selling in ideas to variety of stakeholders
  • Identify opportunities of improvement and change, and initiate own proposals/projects
  • Seek out new Design resources & processes that can deliver world class results
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    Design Director, Creation Center Tokyo Sportswear & Performance at adidas | Renata